Promotional codes are an extremely effective marketing tool. They enable you to issue codes offering discounts on either one, any or all your products, products from a particular department or manufacturer and free shipping. Any of which can be linked to a minimum spend and or the customer's first order only.
These codes are then used to assist your marketing, as you can display a unique code on each of your advertisements, emails, mail shots, posters and flyers. Whilst also being an effective sales promotion incentive, the key value is that it provides you with the ability to track the number and value of sales generated by each vehicle and thus focus your future marketing efforts and expenditure on the vehicles that achieve the highest return on your investment.