Vouchers and promotional codes are fundamental tools for marketing to or rewarding your customers. Equally, vouchers can be purchased by customers and given as gifts, thus helping to promote additional sales and virally market the company to individuals who may not yet be aware of you.
For each voucher, micommerce creates a unique code that can be issued internally as a refund method, sales promotion vehicle or customer service tool, or can be purchased (and redeemed) by the customer via any of your sales channels. This means that a voucher purchased on the web can be used when placing an order over the phone or in your retail store etc.
